In this day and age, nearly everyone is concerned with the environment. We are all doing our best to care for
mother earth. Some people accomplish this by recycling more, driving less, adapting fluorescent light bulbs, turning off the air conditioning, etc.
For Brazilian street artist Alexandre Orion, the best way to highlight the ongoing environmental crisis is to utilize a technique known as ‘reverse graffiti.’ To put it bluntly, ‘reverse graffiti’ is a form of graffiti that’s created by drawing with a cloth (or other cleaning tool) on a very dirty surface, rather than with a spray-paint can. In doing this, the art ends up etched into the filth and calls attention to the pollution in the area.
Last summer, Orion transformed a the Max Feffer Tunnel in São Paulo, Brazil into one of the most spellbinding works of street art. He created a mural comprised of hundreds of macabre skulls. Alexandre’s message here was quite clear; drivers in the area needed to do something about their emissions. If a tunnel was turned into a soot and grime filled chimney of sorts, imagine how the rest of the Earth was being impacted.
Eventually, the authorities showed up and tried to determine what course of action they should take. They realized that they couldn’t charge Orion with a crime, since he technically wasn’t doing anything illegal. They subsequently made the decision to erase his masterpiece of a mural and clean that side of the tunnel. When Orion continued on the opposing side, city officials cleaned the entire tunnel, and every other tunnel in São Paulo. I think Orion got his point across.
Watch the amazing video and check out the gallery.
[flv:/wp-content/video/reversegraffiti.flv 460 345]
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