New Kid on the Block: An Interview with Mer+ge Founder Victoria Jones

Victoria Jones

When you think of graphic T-shirt companies, what comes to mind? BustedTees? How about Snorg Tees? Maybe Johnny Cupcakes? Or even Karmaloop? Well, it’s time for them to step aside, because there’s a new kid on the block — or company I should say. Boston based Mer+ge, founded by former NCAA basketball player and bio/premed major Victoria Jones, helps break the monotony that seems to have accumulated within the graphic t-shirt industry. By doing the unconventional Mer+ge has begun to make quite a name for itself.

Our goal at Mer+ge is simple… we provide clothing that stands for something. Our original designs and graphics promote self-expression and unity and strive to eliminate arbitrary separations among social groups. Mer+ge designs use political, social, and biological messages to merge science with art and demonstrate that gender, race, sexual orientation, religion, etc. are things that do not necessarily define us, but are rather just one part of who we are. More than a business, Mer+ge is dedicated to freedom of self-expression and unity. So now it’s your turn to make the Mer+ge.
Recently, Jetcomx’s head writer was lucky enough to sit down and chat with the budding entrepreneur/renaissance woman.

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JackThreads: Get Your Daily Street Fashion Fix

Think of a few street fashion places that you know of. What comes to mind? Maybe stores like Urban Outfitters and American Apparel. Maybe you’re familiar with Boston own KarmaLoop. You might even know of places like DigitalGravel, JohnnyCupcakes, and 410BC. Alright, imagine a world in which these stores only sold one kickass item each day, instead of an overwhelming heap of mediocre stuff. Now imagine that the one kickass item was 50% off or more, every day. This is the concept behind JackThreads, a relatively new online street fashion boutique based out of Ohio.

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The Cesario in Purple Buffalo by Creative Recreation

So everyone goes through their obsessions every once in a while, and my obsession for the past year has been plaid. In particular, I love buffalo plaid. The fact that it’s getting colder (at least on the east coast) sucks, but it also means that I can get out my funky red buffalo plaid jacket/top. So when I started looking for a new pair of sneakers, it was only natural for me to gravitate towards Creative Recreation’s Purple Buffalo Sneakers. Although normally I tend to prefer lumberjack red buffalo print, I like the purple version of these high top sneakers simply because the purple gives them a more feminine look. Plaid itself has a very masculine look to it, but with the right styling it can give a girl an outfit with an edgy yin and yang of male and female. With these shoes though, the red version of the shoes was a little too masculine looking for my taste. The style of the sneaker itself is bulkier, so with the red buffalo print…the shoe just wasn’t balanced. However, the purple adds enough of a girly flair that the sneakers work. Plus, I really like the velcro over the front of the shoe. If you like what you see, check them out at Karmaloop here and snag a pair. Don’t forget to use the code AI23807 to get 20% off of your order!

Kallusive Exclusive: Kallusive Launches in Metroparks Nationwide

I am excited to announce the launch of Kallusive in all Kallusive Gorilla Tactics T-Shirt Metropark stores nationwide. If you don’t already know, Kallusive is an up and coming, LA-based clothing company. All of their shirts demand attention and would make any passerby look twice. The intricacy of their shirts is astounding (with details on the sleeves and along the bottom of the tees) and really requires

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Bonafide Icon NYC Busts onto the Scene with their Controversial T-shirts

These days, it seems like everyone loves (or loves to hate) clothing that sends a controversial message. The Bonafide Icon NYC Exploitedcontroversy generates buzz for the clothing company, which isn’t necessarily a bad thing. French Connection UK anyone? A quick google search for “french connection uk controversy” yields almost 2 million results. When we here at Jetcomx stumbled across Bonafide Icon, we quickly noticed that one of their shirts was banned from KarmaLoop. I had to find out why. It turns out that KarmaLoop felt like the shirt, aptly named “Exploited”, was degrading to women and too provocative. But, this was not actually the case. On their website, Bonafide Icon stated that,

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